Friday, August 22, 2008

iPhone 3G in India >> Stupidity Glorified



iPhone3G in India

The much hyped iPhone finally reached the Indian Shores, but gives a bitter taste

It is that auspicious day of the year that everyone has been waiting for. Finally the iPhone is available in India. All Hail the Apple, Vodafone and Airtel people for finally getting this device in India.


I do not like the iPhone for personal reasons - the camera is not autofocus nor does it have flash. Another wonderfully insane thing about the iPhone is that you cannot record videos. The battery cannot be changed and lasts just about a day at the max. In case your battery does die, then bid your phone goodbye, take it to the service centre and if god is on your side, you would get it back within a week. Just in case you did not know, the glass LCD display, once broken would cost you a bomb to be replaced and again it’s up to the service center people's mercy to fix it within a week's span.

Moving on, the iPhone has OSX... I mean come on, it’s a full functioning Operating system, so why did Apple choose to not allow third party application support? It’s not like they made the perfect User Interface for the iPhone. I agree its great, extremely user friendly and is quite fast too, but does that mean that they would now allow people to develop interesting software and games for the iPhone? The copy/paste functionality is still a distant dream. No forwarding of SMS and the problem that you cannot delete a single SMS out of the conversation is something that just makes the iPhone more of a show off device.
Push Email has been integrated, but what’s the damn use if I just can’t search for a particular email or hell even filter them as per my requirement. Office documents can be previewed, but cannot be edited. Bluetooth can only be used for headset use and that too is not A2DP supported profile. To top it all, Safari browser does not support flash or java which means that even if you connect the phone via Wi-Fi to the internet, half of the websites would just not work... What the HELL!!

Then there is the whole point of transferring data using iTunes. It’s an Apple thing from the starting, you have to use iTunes to transfer music or videos to your iPod's and they continued this functionality to the iPhone also. I always hated the part that I cannot just copy/paste a song into my iPod, but the same clause came with the iPhone too. After all Apple is Apple....

What good about the iPhone then /?? What good... no what’s absolutely spell bounding is the lovely huge touch screen. The screen is simply great... its huge, it’s bright, you can watch videos full screen in 16: 9 ratio. Then there is the multi touch user interface which is simply next generation. The multi touch thing is a thing that still amazes me... i had seen the multi touch functionality long ago on youtube when it was dislpayed by the developers... that was around 3 years ago. Apple getting the technology and then incorporating in a phone is a thing that actually impresses me to a large extent.


Coming back to the India Launch of the iPhone, I would like all to please turn Apple, Airtel and Vodafone around and kick them for doing perhaps the most idiotic thing they could have ever done in respect to the iPhone.
The iPhone 8GB is priced at Rs31, 000 which is roughly around US$775. Now in a country where in 2007 Reuters reported that nearly 80% of India lives on half dollar a day ... an iPhone priced at 775 dollars would find few takers. Yet there are people who bought the phone at 12 in the night as soon as it was available. Some idiot even bought 6 of them together... he was carrying almost 2 lakhs in cash... WOW.... someone get the Tax department to check his earnings. People do tend to show off a lot and that is the reason that iPhone would sell in India, atleast in the starting months.

“In India the product doesn't come with contract whereas in the US the product comes with contract where the phone is first subsidized and over the contract period the money is recovered from the user. Companies here usually don't encourage hand in subsidy,” says Deputy Director, Telecom Practice, Frost & Sullivan, and South Asia & Middle East. Girish Trivedi.

Apparently what Mr. Trivedi does not realize is that after removing all the subsidies and adding the $145 separation fee, the cost of the iPhone just comes over $500 in US. So where does the pricing of $775 or Rs 31000 come in for India??

Personally I would have understood a price of Rs 25,000 for the iPhone. Even I would have not raised so many issues if it was at Rs 28,000. It is an innovative product and a complete entertainment device, no doubt... I am saying a price of Rs 28,000 as that can be put in by an enthusiast. For Rs 28,000 a Nokia N958GB with a better camera, better functionality, third party application support and way better battery life would be a better option. If you are into the whole touch screen scenario, then an HTC Touch diamond would be a perfect option too.
But an iPhone 3G at Rs 31,000 is just absurd. Other than the reason to flaunt, which frankly speaking lasts for just about a month or so, there is no bloody reason to get an iPhone for someone who actually wants a decent phone.
Teenagers, especially girls would have flogged to get the iPhone if it was priced right. The reason being that is that the phone is user friendly, its sleek, has a huge screen, is easy to use and has a tremendous show off value. But at 31k even the girls would have a tough time getting their dads to agree on buying an iPhone for them.

To make the matters worse, both Airtel and Vodafone would be selling the iPhone with SIM lock i.e your iPhone would only work with one specific SIM card. If you take a new number its all good, you would get a new SIM locked to the phone, if you are an existing subscriber and are buying the iPhone, the customer care person would replace your existing SIM with a new one that would be locked to the iPhone.
Basically what it means is that if tomorrow you try to switch another SIM card into the iPhone, it just wont operate. Even if the SIM card is of the same service provider, the iPhone would not accept it. This is just the case with Vodafone.
With Airtel it is still network locked, so you can use any SIM card of Airtel with the iPhone >>


In case you are wondering why isn’t this guy commenting anything about the whole 3G thing then I haven’t even gone over to the whole 3G things with the iPhone 3G cause the 3G service in India are still 6 months away at least as per me.. Even when they would arrive I am sure Vodafone and Airtel would offer the services at an extremely high price adding another feather in their being stupid hat.

27 comments:

Anonymous said...

it seems as if u r discouraging people frm buying it...
i must say u ve a fantastic writting style and the piece on i-phone is esp very impressive..
some of the features tht u ve highlighted..,as in a layman wouldnt even notice.after reading dis any1 would reconsider atleast once before going for it.
keep up the good work.all d best

Unknown said...

i am not discouraging anyone. This is what i feel is the truth and people should know about it before buying it,

Anonymous said...

i m not critising you...i guess it came across like tht.all i m saying is tht u ve done a keen study of it and was able to pinpoint the finer details of it...and tht is wht i really liked abt it....
it is a very informative write up...i had no intensions of offending u....my sincere apologies if u felt it tht way...

Unknown said...

Umm.... i did not take it as offence... i just gave a clarification as to your point that i am not discouraging any1..... :)

Saurangshu Kanunjna said...

well done karan....great article....hope same thing is carried in LD also... :P

Anonymous said...

gud job.!
:P

Anonymous said...

this is by far the best article of urs.........keep it up

Unknown said...

actually this is by far the first article that i wrote on the blog myself... would keep adding more.. ty :)

Trigam said...

Hey Karan,

Thanks for the insight.There has been a lot of dialogue in the market wrt Iphone and i was not too sure what to trust and what to not.

This says it all-as usual.Great work man.

Anonymous said...

aha!! this seems to be gettn popular.....got to add more pgs for comments...............

Anonymous said...

this article carries your style of writting....its more of a lively conversation than just facts and figures...

SINNER said...

Ah ha...a nice piece of info Mr Bajaj.... :) but its time that u shd think again…
i do agree with some of the points that u hv mentioned...but i personally am using iPhone for now more than 5 months now n trust me...its the best phone that i hv ever used...has an amazing touchscreen, offers tons of games and applications...watching a movie on its huge screen is simply thrilling...and with regards to ur other observations....that it does not offer msg forwarding facility or video recording....all is possible sir J
All u need is a good Wi-Fi connection or a GPRS facility by ur service provider..to install certain softwares :)
It may cost a bomb but it is certainly different and worth it. Though it has certain flaws like not a strong battery backup but the phone that offers u such a vast plethora of features that none in India today does....is worth experimenting with....
Think about it!

Trigam said...

great but i rather keep my 36000 in my pocket rather than experimenting.

Unknown said...

I agree with ur points Sinner.. the point that you are putting up is using a cracked iPhone and then installing pirated softwares over it to get the functionalities. That any1 can do.... the point of the blog is that the official launch in India at a whopping 31k is idiotic as people do not know of the shortcoming of this phone.
They cant install softwares on it without purchase or cracking the phone... so its useless :)

SINNER said...

Dear Mr Bajaj...YES i do have a cracked version of iPhone but all these softwares can be installed on iPhone 3G too.... n the price that is bothering most of us….
Hell, I agree 31k is a lot and not worth, but its not that we have to pay 4 times more than what people pay in other countries.

In US, Cost of iPhone= $199, ie, Rs 8,500.
$20 (1,000) per month for 2 years (ie Rs 24,000): Monthly usage including 3G/Wi-Fi and Free Minutes.
So the total cost of iPhone in US is 8500+24000 = Rs 32,500.......Samjhe
Now do the calculations accordingly and stop cribbing that iPhone is expensive only in India :)

iPhone is a very aspirational project, it's not conceived of as a mass device. It is the first of its kind phone launched by Apple... ought to be expensive…what say?

Unknown said...
This comment has been removed by the author.
Unknown said...

GO throught his pls >

* iPhone 3G with 2 yr contract - $199 ($299 for 16GB)
+ $36 - Activation
+ $175 - Early Termination Fee
+ $70 - One month of service
* So… 8GB iPhone Canceled: $480
16GB iPhone Canceled: $580
This excludes sales tax on iPhone. So add another $20-$35 more.
Therefore you end up pay ~$520 for 8GIG iPhone 3G which comes to Rs.22,360.

So, like i said... 28k is understandable, but not 31k...
Even if you come up and tell me that the pricing works out to be 32,000 in US as u have calculated... then what i would like to point out is that... after that you would have an unlocked phone which u can use anywhere...
But in India , you pay 31k... get a locked phone, and u arent using any 3G service either >>
So it is stupid pricing...

The iphone is an iconic product no doubt... the point here is that the pricing in India is just plain stupid....

Anonymous said...

with all the gyan... if still someone buys it... you have some serious money to waste :P

SINNER said...

Not some serios money to waste but some amazing passion for technology....Ask a tech-savvy n he wont stop praising iPhone :)

Unknown said...

And ask a knowledgeable tech savvy person and he would blast it front left and centre :)

Anonymous said...

bragging urself of being a knowledgeble tech savy?????.........(i doubt>>>)

Unknown said...

nopes... not bragging...its just a point in front of Sinners point....

As for ur doubts of me not being tech savvy, you have made an opinion, that i hope would change with further articles from my side..

Anonymous said...

thts a very sugar coated comment tht u ve written

Anonymous said...

If i may jump in ... I would like to voice what 'Sinner' had correctly pointed out as iPhone to be an aspirational product. Else, how can you explain a guy (probably an idiot) buying six iPhones at one go or even people in Q at midnight, only waiting to get their hands on an iPhone. This is how you turn a desire for a product into passion for that product.

However, i agree with Karan when he says that the Airtel & Vodaphone has done some stupid pricing for the iPhone in India, that would restrict it only to the niche class. But then Karan, thats waht the whole point is. If everyone is seen carrying an iPhone, you'd kill its aspirational value and then cant cash in on what Airtel & Vodaphone are trying to create - the First Mover Advantage. This move come in from the two of the most successful network service providers - their marketing team means serious business here.

Now I am a no iPhone fan either, but an iPhone brings instant recognition to its owner - be it a college, office or even social gatherings. Its more of a flaunt factor. A technologically superior product, which may cost even more that what an iPhone does, may completely fail to do so. Thats what makes an iPhone - an apple of everyone's eye.

But it surely is stupid to restrict the services of this piece of beauty even when we are talking about the advent of 3G. People are no longer scared of technology and want so much more. But this move from both the service providers leave me with my jaw touching the floor.

Its a free world and with new technology, you can only fly higher. No matter how many barriers these stupid people try to put on the technology, there would always be someone who would work around it and find a way out. Afterall, people already had an iPhone, long before it as officially launched in India. Right Sinner... But then you add to the piracy problem... :D

That's a separate issue, reserved for another discussion...

would really like to hear your suggestions....

Unknown said...

I agree with your points adish, yes its an aspiring device, yes its a technologically superior product... and i even understand the first mover advantage point of your....

I would still stick to my point that.. Even though if they wanted the iPhone to be for the niche segment only... the pricing is too exorbitant.... Its got a show off value.. its supposed to be a status symbol...
but in India that niche segment for cellphones starts from above 25k...
Pricing of 28k is justified... Anything over 30k for a cellphone is plain Jane stupidity.... :)

Anonymous said...

Hmmm...trust me when I say that I wish to agree, but then you remind me on an era where mobile phones, no less than the size of a brick with B/W screen would cost you a bomb...somewhere over 42,000/-. I still happen to have one of those somewhere at my place as a souvenir of those times. But even if iPhone is looking at the nicher of the niches, that no. would merely be around 5% of our mobile handset customer base. And, if you agree with that, I would like to bring to your notice that it is 5% of over 32 million handsets. Comes to be around 1.6 million handset. Now that a huge no. of phones to be sold in an year.

Unknown said...

yeah.... 1.6 million iPhones.. now that figure seems a bit blown up.. isn't it... :)

The correct figure as per the survey in 2007 stands at 60.6 million in 2006 and was forecasted to cross 80 million in 2007.. so if we go by that... then it would mean that around 4 million people would have iPhones.... WOW right...

The point to consider comes up in the fact that 80% of Indian population live on half a dollar a day... so technically speaking.. that figure of 4 million iPhones or even 1.6 million iPhones is a longshot...
The difference arises again to the point of the price... if it was priced a little lower, it would have had a better penetration.... now it doesn't...